Mindset Archetypes for Ambitious Artists & Creative Leaders


You just know when you’re operating a fraction of your potential.

Welcome!

  • As your business grows, you’re worried about your capacity.
  • As your prices increase, you’re nervous that you’ll attract clients who’ll be too demanding.
  • As you become more visible, you don’t want to make the wrong lasting impression.

Archetypes have been part of the way that we tell stories since the beginning of time. As creative leaders they can help us to unlock growth and transform old habits that hold us back.

“Archetypes are the psychic lenses through which we view ourselves and the world around us.” ― Caroline Myss“

The archetypes that I use in my work are NOT personality types. To find out how I use them as a potent growth tool, sign up to receive my free guide.